"In 2002, Beautiful Baby established its foothold in Jiali District of Tainan and began its journey to becoming a pastry and bakery franchise. With 2nd-generation members joining its management, the company has benefitted from new thinking and approach in its operations. Proprietors of both generations worked together and created the Beautiful Baby brand name and specialized in the production of artistic cakes, Chinese-style wedding cakes/pastries and souvenirs to pave a new path for the cake factory.
In 2015, the company opened its Beautiful Baby Pastry School and began its involvement in the training of future talents. Along the journey, Beautiful Baby has stayed true to its philosophy of giving back to the local community and doing good for the society while constantly striving to improve just so that when customers taste the products of Beautiful Baby, they will be able to appreciate the dedication and commitment that Beautiful Baby has invested."